Journal

The most important reason why we decided to launch another crowdfunding campaign is that we want you to decide whether our new product is really needed. We don't want to simply push an additional p...

Have you ever asked yourself the question: Who makes my yoga mat? Our goal when we founded hejhej-mats was to develop a fully sustainable yoga mat. For us, fully sustainable means doing justice to ...

Product development at hejhej-mats has always aimed to develop the best yoga mat on the market. Now we are ready and our hejhej-mats will soon be launched on the market. Manufacturing a product exc...

Emotions are usually not experienced positively, even though they are so important both in our private life and when starting a business. We want to show that it is good to be emotional and tell yo...

A successful crowdfunding campaign can also be quite challenging and requires a lot of work. As our crowdfunding campaign has helped us a lot in the further actions of our business, we would like t...

Unfortunately, we ourselves had to realize that women are clearly outnumbered in entrepreneurship. There are numerous difficulties and challenges that men do not face.

There is always conversation about high-quality yoga mats. But what exactly is a high-quality yoga mat and how do you design such a product? hejhej-mats used an innovative tool called customer co-c...

hejhej-mats contributes to the United Nations Sustainable Development Goals. Read more about this goal and how hejhej-mats contributes to achieving it.

Sustainability is an integral part of our everyday lives. During our Master's degree in Sustainability Management in Sweden, we met some inspiring people who all helped us to understand sustainabil...