In our fast-paced world, the need to slow down and enjoy the moment is becoming ever greater. At hejhej, sustainability is at the heart of everything we do – from all our products to our goal of promoting a more conscious lifestyle. That is why we are particularly pleased to present our latest limited edition that perfectly combines both: an exclusive version of our popular hejhej-pillow, created in collaboration with the talented Spanish designer and artist Sol Ferrándiz. Her hand-embroidered message “The Art of Slowing down” invites you to practice mindfulness and find inner peace on our sustainably produced pillow. In the following interview, Sol Ferrándiz tells more about herself, her inspiration and the creative process behind this unique, sustainably produced sol x hejhej-pillow.
Hey Sol, would you briefly introduce yourself and your work?
I am a designer and love expressing myself through art. My work includes various crafts including ceramics and embroidery. I particularly enjoy the tactile experience of drawing with needle and thread.
What does the collaboration with hejhej mean to you?
I admire this brand both for its design and its values. Working with hejhej meant learning and letting my creativity flow.
What does the expression “the art of slowing down” mean to you personally and how is it reflected in your work?
We live in a society that demands a lot of immediacy in all areas. This has given us many advantages, but also carries the risk that we miss out on a lot - if we don't learn to pause. For me, the sentence is closely linked to my work. "The art of slowing down" means enjoying the process of whatever we are doing: washing clothes, reading a book, cooking, ironing, working or even going for a walk. It's about pausing and realizing how lucky we are to be alive.
How does your philosophy of craftsmanship and sustainability influence your design?
Both the pillow fabric and the yarn are made from 100% recyclable organic cotton. The design is timeless and we hope it will accompany you for a long time.
Can you tell us more about the creative process behind the embroidery of our hejhej pillow?
The hejhej-pillow was developed with sustainability and durability in mind. The outer fabric is made of 73% recycled cotton, 16% cotton and 11% hemp fibers, making it an extremely environmentally friendly choice. Both the fabric of the pillow and the yarn are made of 100% recycled materials, with the yarn being made entirely of recycled cotton. With its timeless design, this pillow is not only beautiful, but will also accompany you for many years.
I drew the slogan freehand on each pillow and embroidered it stitch by stitch with organic cotton thread; each pillow is therefore different and unique.
What role does slow living play in your creative work in general, and how has it influenced your collaboration with hejhej?
I can only agree with a quote from Austin Kleon: "Creative people need time to sit around and do nothing." Creativity cannot be rushed, ideas need space to develop and flourish. While I can't imagine a rushed creative process, I am also an entrepreneur and balancing creative work with business obligations can be challenging. Working with hejhej came at a time of high workload, but it "forced" me - in the best possible way - to slow down, focus and pursue one of my favorite activities: designing and embroidering.
What do you hope people will experience or feel when they use this special meditation pillow?
I hope that it invites you, as it does me, to enjoy a moment of peace, gratitude and personal self-reflection.
Discover more of Sol's creative world
Discover Sol Ferrándiz’s artistic journey on her Instagram account where she shares her inspiring work and behind-the-scenes insights into her artistic process. There you'll find her latest projects and get a glimpse into her unique approach to design.
To make your experience with our special sol x hejhej-pillow even more beautiful, Sol has lovingly put together a playlist on Spotify . This hand-picked selection of calming melodies is perfect for relaxing and enjoying the moments you spend on this very special meditation pillow to the fullest. Tune in and let the music elevate your very own mindful moments.
If you would like to complement the moment with a meditation, gentle asanas or a calming sequence, use our YouTube playlist with slow and calm yoga sequences and stretches. This can be a wonderful addition – allowing you to fully immerse yourself in your mindful journey.
To learn more about Sol, visit her Instagram and her Website .